Mar 312017
 

Time fliesI don’t like to repeat myself, but long time has passed since I’ve published the last blog article. Well, not only has the time passed—it has done so rather quickly!

Nothing new in this department either—time always flies by when you are free, and when life feels good.

February and March brought to my life some opportunities to speak in front of young audiences. Two speeches took place at high schools, and one time I was invited to speak during a special Christian gathering, a weekend the believers spent together in a very nice locality in the nature, ‘outside of civilization’.

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Jan 232017
 

Picture from Nepal, Renjo LaLong time has passed since I updated the blog for the last time. But don’t worry, they didn’t arrest me again, and I didn’t get run out of ideas either. 🙂

Honestly, I’ve done very little for the book marketing between 23rd November and 3rd January. I spent those weeks in Nepal, in the Himalayas. ‘Doing nothing’ and letting go, for a few weeks at least, is vitally important for someone who works intellectually, creatively, and even tries to write something unique and innovative.

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Nov 212016
 

Donation IRRCSix weeks still left in 2016. For me, however, the working year will end in two days already.

On Wednesday I’ll leave for Nepal, where I’ll spend the rest of the year living a simple life of a backpacker in the Himalaya Mountains.   

The trip should help me restore my mental and physical energy levels. Typically it works, and I really need to restore them. I need to spend extended time in the nature at least twice a year, to maintain my inner equilibrium. Forgetting all world problems and leaving my personal challenges, pleasures and duties behind, these backpacking trips allow me to function normally and work hard for the rest of the year. The rest of the year is when I do not travel. 🙂

Occasionally I may connect the two, writing while traveling, but it won’t be the case in Nepal. . . .

 

First donation to Red Cross

I wanted to make a first donation before leaving Slovakia. So I counted all money we received for the sales of the University of Solitude, from 2nd May 2016 to 15th November 2016. It included:    Continue reading »

Oct 242016
 
Some of my books, most of them read from 2013 to now, when I started to read much more than I did before.

Some of my books, most of them read from 2013 to now, when I started to read much more than I did before.

Word of mouth—the oldest marketing, and for a long time the only one. We can probably call it the most honest promotion as well—you spend nothing, and you get nothing for your effort, unless you’re recommending your own product or service (which wouldn’t be a true recommendation anymore).

Don’t worry, books like University of Solitude spread by word of mouth,” a Slovak friend of mine said after a tennis match we played back in July, earlier this year.

He has lived abroad for a past few years, and he really liked my work (he read the original book back in 2014). In July, after we finished the tennis match, I told him that we were not doing great with the English edition of the book, selling just a few copies here and there. He was not worried, however, believing in the power of personal recommendations. He himself recommended the book to a few people, or at least he ensured me about doing that.

We talked for about half an hour and said goodbye to each other afterwards. I haven’t seen him since that rainy afternoon, and I soon forgot what he had said about my book.

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Aug 102016
 
  • Can you rank your book in Google with a help of YouTube channel?
  • How do people rank their videos on YouTube, so other people will find them when searching for relevant information?
  • And does it actually make sense to spend time with YouTube, editing videos and trying to rank them on YouTube or in Google search results?

I will try to find the answers. . . .

Ranking in Google

In two of my previous posts about Google marketing (lesson1, lesson 2), we looked into non-orthodox methods of getting traffic from Google.com. We tried commenting on articles and blogs that already ranked in the search results, making our website visible to the people who read the articles. We even considered acquiring some domains from their owners.

But the most common, and the most rewarding Google marketing technique consists in ranking your own content—your website, blog, book page on Google. Or your YouTube video?

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Jul 062016
 

Evening out, or just chatting in a hostel. Meeting new people, making good connections with the others. A beer or two, easy talk, a stupid joke or maybe even a good one. People laugh, you have a good time.
Finally we introduce ourselves. One does that and another one something else. You ask a question or two, either to pretend to be interested for the sake of your own speech that is about to follow, or because you actually care to know the people you’ve just met on your journey.

Finally, your turn comes. Either you started talking directly, or you patiently waited for the right question that is bound to come in this evening conversation: “And what do you do back home?”

20160706_172200“I’m a writer.”

“A writer? My gosh! I have never met a writer in person! What kind of books do you write?

Touching the screen of your mobile phone, you show them your blog, and your book page on Amazon. You talk, they listen.
Should they have their kindles with them, they may order your masterpiece immediately. And if not, an original business card you take out from your pocket (because you always carry a few of them) ensures they will not forget on your book until tomorrow, when new evening will bring new connections and thoughts. A life of a traveler. . . .

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